Wednesday 19 March 2014

Top 10 Things About Celebrity

Celebrities are often subjected to microscopic examination by media. Based on such observations, media personnel come up with articles which are read by fans and detractors of the celebrity. Usually, such articles are about physical attributes, beliefs, personal lives, relationships, new projects, etc. A few have become ambassadors for social causes. Others have done things that can at the best be termed bizarre. Nevertheless, people have read about such celebrities with considerable interest and formed their opinions about them. Following is the list of top 10 things about celebrity that interests an average person.
1. Relationships
For some strange reason, people are interested in relationships and marriage of any celebrity, who is in news for good or bad reasons. If the marriage is heading for divorce, then it becomes news. People want to know why it is breaking and whether the celebrity has found another person to be with. Affairs and illegitimate children are also included under this category of top 10 things about celebrity that people read avidly about. Hardly any actor or other famous personality has been spared from such scrutiny.
2. Sexual orientation and similar controversial topics
Ever since gay and lesbian rights movements have started, public has hounded celebrities to know what they think about such trends. Likewise, opinions of celebrities on controversial topics such as abortion and government policies interest people.
3. Lifestyle
Lifestyle of celebrities captures imagination of most people. People are interested to know more about the mansion or house their favorite celebrity lives in, the number of rooms it has, the kind of furniture and lights in the house, etc. Similarly, what the celebrity wears, and likes to eat can also be of interest to people. The things the celebrity uses in day to day life, the games the celebrity plays and the music the celebrity listens to, etc., fall under this category. What the celebrity does to maintain his or her physical appearance also comes under this category. This means plastic surgeries, diets, and aerobic routines as well.
4. Tragedy in personal life
Almost everybody has some story in their personal lives. But in the case of celebrities, any life transforming tragic events need to be shared out there in open. Tragedy is one aspect, and emerging from it is another. People want to know how the celebrity handled the situation and overcame his or her trials and tribulations.
5. Physical attributes of the celebrity
This is perhaps one of the frequently searched and read top 10 things about celebrity. People want to know height, weight, and structural statistics of the celebrity they like, especially if she is an actress.
6. Monetary position and anything sensational related to it
Not everybody is interested in the net worth of celebrities. However, if it has a surprise element to it, like Jackie Kennedy marrying Onassis, or her inheritance, then people would be interested in the news. Likewise, the alimony of Lady Diana, and Demi Moore interest people.
7. Any social mistakes
People want to know any social faux pas committed by the celebrity and what follows it. There can be many embarrassing moments including falling down in any fashion, award, or music show. It is not as if it has never happened. Most celebrities have to deal with it, and put it behind them.
8. Any eccentric or bad habits, social aberrations, fads, and fears
Examples of this could be Michael Jackson's plastic surgery, and addiction to pain killers.
9. What one celebrity has to say about another, especially if the two are professional rivals?
This war of words further manipulated by media entertains many people. It gets even better when it is married couple spilling beans at the time of divorce. Ashton Kutcher and Demi Moore have provided required content in recent past.
10. Wrong doings and trespasses
Some people become more famous because of these. In general though, people have a strange need to know and condemn celebrities. So they read about any wrong doings or trespasses of the celebrity with an avid interest in such things.
There are a lot of magazines that write on these top 10 things about celebrities. Many news papers also have columns that include such information. Even dead celebrities like Elvis Presley, and Marilyn Monroe are not spared. The list of celebrities includes people from royal families, and sports persons, apart from a few well known political figures and wealthy people.

The full article can be found on http://goarticles.com/article/Top-10-Things-About-Celebrity/8137309/

Tuesday 21 January 2014

What Famous People Have Been Knighted?

One example of a famous person who has been knighted is musician Bob Geldof (of the Boomtown Rats). This Irish rocker, who had a huge musical hit with his song, "I Don't Like Mondays", received this highest of honors when he was knighted by Queen Elizabeth II after his Live-Aid charity concert in the late 1980's. Geldof spearheaded the entire Live-Aid concert, which raised millions of dollars for African famine relief. Performers who appeared at Live-Aid included:
 Collins, of Genesis fame
• U2
Sting
• Duran Duran
• Mick Jagger
• Bryan Adams

Another celebrity who was knighted by the Queen is the charming and handsome Star Trek actor, Patrick Stewart. This British thespian's beautiful speaking voice and innate charisma have made him extremely popular with fans all over the world. Now christened Sir Patrick Stewart, this actor has appeared in countless films and television series.

Women can't be knighted, they are made "Dames" instead; one example of a woman who earned this honor is Dame Judi Dench; Dench is an actress who portrays classic James Bond character "M" in the recent 007 films; she's also appeared in wonderful period films, such as Pride & Prejudice.
There are lower honors bestowed by the Queen, such as OBE's and so forth - the Beatles receives OBE's, but John Lennon sent his back afterwards, as he was not a true proponent of the monarchy and the class system.

Monday 13 January 2014

Are Celebrity Investors Worth the Hype?

In an age dominated by startups, how do you rise above the clutter and make your brand visible?Ditch the spokesmodel and get yourself a celebrity investor.

Are Celebrity Investors Worth the Hype?There's the teen sensation Justin Bieber, who recently announced a $1.1 million contribution to the selfie-sharing app Shots of Me. That's on top of the handful of gaming and mobile companies with whom he’s already invested.

DiCaprio has not only kicked in to a recent $28 million funding round to Instagram nemesis Mobli, but also serves as a fulltime advisor. And countless actors -- from Robert De Niro, who co-founded Nobu Restaurants, to Bill Murray, who co-owns Charleston, S.C., eatery Rutledge Cab Co. -- have backed hospitality ventures.

And then, of course, there's Ashton Kutcher, who -- famously, at this point -- supported Skype in its early days, as well as invested in rising social lodging star Airbnb.
Are Celebrity Investors Worth the Hype?A-list backers can surely bring notoriety to a fledgling brand and they typically only make money off their contributions if a startup finds financial success, gets acquired or goes public. But, there's still a lot at stake for young-company founders. In addition to catering to the vagaries of celebrity, giving up future earnings may not be for everyone. So the question is, are celeb backers worth their price?

Consider Justin Timberlake's investment stake in Myspace. In 2011, the social networking site that spent time at the top of the social-media pyramid before getting pummeled by Facebook, sold for $35 million to Specific Media. Just six years earlier, media tycoon Rupert Murdoch bought the site for $580 million.

Pop stars aren’t the only ones joining the ranks of the star-studded investor elite. Athletes like Peyton Manning have found entrepreneurship a lucrative avenue, as well. The quarterback for the Denver Broncos entered the pizza business last year, snatching up 21 Papa John’s stores in the Denver area. Many of the outposts have reportedly seen spikes in daily sales that have as much as doubled the revenue from the pre-Manning days. (Of course, incentives to football fans and pizza lovers alike—such as 50 percent-off Mondays when the Broncos win—have done nothing to temper that success.)

Despite the obvious marketing boon, some stars may bring harm to a brand's image. Examples of media belly flops include: Lance Armstrong, who lost Nike, Anheuser-Busch after a doping scandal. There's also Tiger Woods who shed various sponsors including Gillette, AT&T and Gatorade, after a car crash brought his unseemly personal life into the open. U2 frontman Bono was named “the worst investor in America” by financial site 24/7 Wall Street a few years back after his investment in a private equity firm Elevation Partners lost him millions when the smartphone company Palm failed to live up to the success of competitors like Apple.
Jones, for one, believes a startup’s success is entirely dependent upon the execution and how it incorporates a famous face
Read more:
http://www.entrepreneur.com/article/229943